Photo: AMP (Any Means Possible), via YouTube

With a fan base of over 7.7 million online subscribers, the popular YouTube collective AMP (Any Means Possible) has released its latest content piece, which highlights and spoofs men’s fashion and modeling. Known for their collaborative and extreme-comedy skits, the new video titled “AMP’s Next Top Model” takes cues from—and parodies—the original groundbreaking reality television series America’s Next Top Model (created in 2003 by Tyra Banks).  

The 34-minute video showcases the AMP group members—composed of six popular YouTubers and streamers, including Kai Cenat, Agent 00, Chrisnxtdoor, ImDavisss, Duke Dennis, and JustFanum—enduring several rounds of hilariously curated fashion and style challenges.

Photo: AMP (Any Means Possible), via YouTube

Towards the end of the video, each guy is ultimately judged on their model personality, runway walk, and photo shoot editorial (for a faux “Any Means” magazine cover). Guest judges for the episode include viral style star Wisdom Kaye, model and actor Jeremy Meeks, social media influencer Hayley Baylee, and photographer Cian Moore.  

Photos: AMP (Any Means Possible), via YouTube

AMP formed as an online supergroup in 2020, and found popularity through its viral extreme-comedy videos. Examples include the outlandish “MMA Basketball” video (where shooting hoops and body slams take center stage), a “Guess The Stripper” game show-style video, an episodic riff of “Black Jeopardy,” and a “Fake Product” prank video.

In addition to its original video content, AMP also sells exclusive merchandise to its fanbase. Collectible merch items include the TONE by AMP grooming products (such as the “On The Go” cologne and body mist spray), the “Hydrating” body wash, and the “Aluminum-Free” deodorant collection. All available via their online AMP store.

Photo: AMP (Any Means Possible), via YouTube

Fresh off Cenat’s recent “I Quit” streaming-to-fashion announcement, fans learn he’s moving from streaming and gaming to a new fashion career, for which he has received early mentorship from image architect Law Roach. And this new ‘Top Model’ AMP video is well timed as a way to get fans to see Cenat as a rising style star; to ultimately support his new clothing brand VIVET, which is Latin for “he will live.”