Photo: Eric Jordan

In the world of Hollywood, things tend to stay the same in regard to filmmaking, with very little diversity; the same acting methods, the same scripts, and usually the same casts—especially for blockbuster movies. And we’ve recently seen this play out with the ongoing debate between Sinners and A24’s Marty Supreme, which are currently being pitted against each other for cultural relevance, and best picture.    

Yet, within every generation, there’s always a bright group of trailblazers who step to the forefront and help to usher in positive industry changes by dismantling barriers of entry. And such is the case with Roderick McClure (also known as The RodFather).

A native of Birmingham, Alabama, McClure uses his talent and platform to “create opportunities for people in the industry who have traditionally not been given opportunities.” And with a groundbreaking hit film already under his belt—Both Eyes Open, now streaming on Starz—he’s destined to create more success for himself and for others.

We caught up with McClure as he’s currently placing the final touches on his upcoming film, Funny Feelings, starring Tristan Mack Wilds and Pretty Vee (set to be released this year).      

BROTHER MAGAZINE:

What inspired you to pursue your craft as a professional career?

RODERICK MCCLURE:  

I have always loved the film industry. Movies were an escape for me; they exposed me to people and places that a small boy from Birmingham, Alabama would have never seen. The movies motivated me to want more and ignited a fire within me.

This is not my first career, but it is my passion. I have worked hard over the years in many roles—built and sold businesses, and founded and led ministries and non-profits—but I always wanted to make movies, and am thankful to now have this opportunity.

Photo: Eric Jordan

How important is it for you to reflect upon and/or represent your cultural heritage in your work?

Our goal is to use our platform to create opportunities for people in the industry who have traditionally not been given opportunities. I am proud to have women of color write, direct, and star as the lead in our first film, BOTH EYES OPEN. We also created opportunities for the crew to have roles, which, for many of them, was a first.

Was there any type of formal training or educational background that prepared you for your profession?

I did not have the opportunity to receive formal training or education in filmmaking, but I have learned by trial and error. I operate on instinct, willingness to take risks, and always being prepared to seize the moment when the timing is right. (I am not sure formal education teaches that.)

In your experience, has being a Black creative merited any challenges along your professional path?

As an independent producer, I carved my own path. We have been blessed with early success with our first film, and I was able to assemble a talented team and develop positive relationships within the industry. Certainly, in my previous business roles, I faced challenges, but they fueled my desire to be in the driver’s seat. I am now in a position to work on multiple projects without waiting on outside funding or network approvals.

What’s been the most rewarding experience in your career thus far?

The most rewarding aspect of this experience has been working with incredible casts and crews to create noteworthy content. The creative process is intoxicating. I love seeing young talent develop and grow, I love building things, and I am a serial entrepreneur. Whether it is in the business, ministry, or the non-profit sector, I love bringing people together to build something inspiring and positive.

Photo: Eric Jordan

Where do you see yourself in the next 3-5 years? Any new projects coming up or in the works?

We will continue to grow our production company with a diverse slate of projects. Right now, we are working on a drama series and a children’s animation project that I am really excited about.

We just wrapped our second movie called Funny Feelings, which is a romantic comedy. It’s currently in post-production, and we are planning to release the film this spring (or summer).

Any words of encouragement or advice for Black Men seeking to expound upon their creative journey?  

Be bold, be prepared, and be willing to take risks. Master the art of networking and building relationships. Above all things, Trust God.

STORY CREDITS

Photos: Eric Jordan

Talent Management: Kasey Kitchen (Marque Public Relations)